Only for printing paper, who are sitting with such a big office, who are sitting with so many staff, who are doing so much management and all the other things, have we discussed about that even once? The answer is no, that cost too. So what happens is that now you think about it, some person must be typing, its cost must be designing, a designer must be sitting there, its marketing must be being done, complete management must be being done by someone. Why are Newspapers so cheap? There must be someone sitting at the CEO level. Newspaper manufacturing price is Rs15-20, How we get it for Rs 4-5? | Newspaper Revenue Sources.
From where does money come for making newspaper?
So first of all let’s clear one thing, is that money your beer? You are not doing the four punch of ₹3, whatever you are giving, that money is only for distribution, distribution means the earnings of the person who comes to your house in the morning to throw papers, you take it, you give it. Three rupees go to the one who has reason. Consider how many houses a person can buy in a month. Will sell it, if you can understand then they are not saving much money here too, many people are busy, so the money you are paying for the newspaper should go to MLA distribution. If you understand then the newspaper is free from the company i.e. zero.
How the company is running low?
Look, there is the cost of the newspaper, after that there is the cost of office, there is the cost of management, the company is recovering all the costs only and only. Advertisement is how to recover from advertisements. Just think about the front page of the newspaper, it is sold worth lakhs of rupees, if it is Rs 5 to 10 lakh, the full-size paper is sold very easily. Here we are talking about the result of our normal man. If the results of any exam have come then would all the coaching people want me on the first page and that on the front page?
I am on the front page, will the rates increase at this moment? If there are elections in any state, then what time will the rates increase? It means, how come there are fewer newspaper owners? The first thing that you are seeing is the direct advertisement. Now this is just a part of the coin.
How direct Advertisement going on Newspaper?
There is an aspect because you understand one thing that news has to be manipulated by humans too, that is, news channels can manipulate you the most because we trust them and watch them.
I get that friend, there is a channel with the name of the world’s best financial channel, now you will say that friend, I will also go quickly and subscribe, if you have not done it yet then do it, otherwise, I will also go quickly and subscribe, etc. I do it, I watch all the videos, do you also? Listen, you are getting new news in the future, you are not getting such advertisements, the whole game is here only, which means the first revenue has come. The entire second revenue came from advertising, which is not shown as advertising but is shown as news.
Many times you get paid even for not showing advertisements, which means the entire news industry of Puri is completely dependent on your advertisements. Now I would like to say a small thing here, this is only and only for my newspaper. All this is not happening on your news TV channel. This is also happening to the entire Puri industry, which is dependent on advertisement. Here, try to understand only one thing, why are people spending so much money on advertisements, why are they spending on newspapers.
Why, because newspaper advertisements cannot even be tracked. Hold the logic, when your father, your mother, your grandfather, whoever is there in your house, when those people read the newspaper, then they only read the news. They are reading the paper, meaning the people who read the newspaper are a segment dedicated to reading the news only for that particular time, then if they see an ad, they click on it very quickly, this is a very beneficial thing for them.
According to Quora
FAQ’s
Q1: How do newspaper companies make money?
Ans: 1. Advertising revenue
2. Subscription revenue
3. Syndication revenue
4. Website revenue streams from ads and paywalls
5. Benefactors like foundations
Q2: How do newspapers make money if people don’t buy them?
Ans: Newspapers can generate revenue from other sources outside the selling of hard copy. Newspapers may make money in a number of ways, including:
Advertising: Businesses can purchase advertising space from newspapers to be shown online or printed in the paper.
Subscriptions: For a charge, readers may access all of a newspaper’s content online or in print with a subscription from some publications.
Sponsorship: Newspapers may collaborate with companies or groups to provide events or material that is sponsored.
Merchandise: To supplement their income, newspapers could also sell items like mugs and T-shirts.
Digital items: Readers may now purchase digital products from several newspapers, including e-books and online courses.
Q3: Why are Newspapers so cheap?
Ans: An advertiser-driven newspaper is the main source of revenue. Additionally, marketers usually pick the publication with the largest readership. Newspapers must be priced extremely cheaply in order to promote circulation.
Additionally, the majority of newspapers get government subsidies for a portion of their newsprint, or the paper on which news is printed. To some extent, this aids in keeping expenses down. But repaying the expenses of news collecting, paper, manufacturing, and distribution is mostly dependent on advertising income.